Sakhnyuk, Tatyana, Marina Korshikova, and Pavel Sakhnyuk. “Advanced Analytics As a Tool for Effective Trade Marketing in Retail”. Siberian Journal of Economic and Business Studies 14, no. 4 (December 30, 2025): 214-228. Accessed November 9, 2026. https://kras-science.ru/jour/index.php/nk/article/view/325.